Joolz is the brand for real parents, getting things done. Living, loving and creating a better world for their kids. We’re your team parent and we’ll give you the right support, by creating smart and conscious products that help you to stay balanced, comfortable, and in control of your life. So you are able to dream, plan and create the world you want for your kid(s) – a new world that they can be proud of and enjoy together with you!
Taking care of our planet so that future generations can enjoy it is our #1 priority when it comes to curating our products. That’s why everything in our shop is earth friendly — whether it’s made in small batches, made with organic materials, or handmade.
Our modern reality includes a lot of overwhelm: screens everywhere, loud plastic toys, and just a general sense of “more, more, more.” We believe that the most joy comes from going back to the basics – so we source lots of products & toys that will help your littles experience that joy, too.
Our founder's #1 job is being a mom – a huge reason why she started Chicke in the first place! Everything in the shop is chosen with your kids in mind – whether it’s the coziest clothing made from all natural materials or developmentally appropriate toys that are going to help grow their love of play.
